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Advertising and Marketing A.A.S.

Professionals in advertising and marketing can work in a variety of job atmospheres. These professionals work to promote a company's products and services, or engage in creative thinking strategies to enhance sales opportunities. They may do public relations work to maintain a favorable image for their employer or client, write press releases or sponsor events. Others find employment in media relations, often creating advertisements for their company or clients. Advertising reps primarily sell or solicit advertisement for newspapers, television, radio, websites, magazines and other media outlets. Experience, effective communication, creative thinking and teamwork are main components of job versatility and advancement.adandmark

Careers:

 

*Information taken from the Bureau of Labor Statistics

Curriculum:

The program curriculum is listed below. Note: BADM 289 is a capstone course and should be taken at the end of your program. The program can be completed in two years by following the schedule outline in the Sequence of Study. Courses offered by DCB are linked to pages providing additional information about the courses such as prerequisites, course objectives, semesters offered, etc.

Course Number Course Title SH Semester Campus
*ASC 087 College Writing Preparation 3 Fall, Spring, Summer DCB





ENGL 110 College Composition I 3 Fall, Spring DCB





BADM 201 Principles of Marketing 3 Fall DCB





**Social Science Elective   3 Fall, Spring, Summer DCB





Wellness Elective HPER 100: Concepts of Wellness & Fitness 2 Fall, Spring, Summer DCB





BADM 210 Advertising 3    





PSYC 100 Human Relations in Organizations 3 Fall, Spring DCB





**Math/Science
/Technology Elective
BOTE 108, MATH 102, MATH 103, BIOL 115, BIOL 124, CHEM 115, BOTE 147, BOTE 247, CIS 104 3 Fall, Spring DCB





**BOTE/BADM Elective   1   DCB





COMM 110 Fundamentals of Public Speaking 3 Fall, Spring, Summer DCB





BADM 202 Principles of Management 3 Fall DCB





BOTE 210 Business Communications 3 Fall, Spring DCB





BOTE 108 Business Math 3 Fall, Spring DCB





BADM 240 Sales 3 Spring DCB





BADM 260 Principles of Retailing 3    





BADM 214 Entertainment Marketing 3 Spring DCB





CSCI 101 Introduction to Computers 3 Fall, Spring, Summer DCB





ACCT 215 Business in the Legal Environment 3 Fall, Spring DCB





BADM 213 Public Relations 3 Fall DCB





BADM 297 Cooperative Education 1-6 Fall, Spring DCB





BADM 289 Advertising Campaigns 3 Spring DCB





BUSN 170 Entrepreneurship 3    





**Technology Elective BOTE 147, BOTE 247, CIS 104 3 Fall, Spring DCB





*Waived by scoring high enough on ACT.
**Contact your advisor to see which classes will work for these electives.

Be Advised:

 

Keri

 

 

Keri Keith

keri.keith@dakotacollege.edu

701-228-5624

 

 

 

 

 
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