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BADM 213 - Public Relations
3 Semester Hour Credits

Course Description: This course is an analysis of the practice of public relations from an organization communication perspective. Changing roles, future career opportunities, ethical and legal issues, research techniques, developing effective communication with the client, media, consumer, stockholder, governmental, organizational and employee publics. Requirements for the course will include group projects and presentations in public relations campaign management.

Schedule: Fall semester. This course follows the traditional on-campus schedule for beginning and ending dates.

Delivery Method: Online. Students are not expected to come to campus anytime.

Prerequisite Courses: None

Instructor: Keri Keith

Contact Information: Faculty Directory

Textbook: Book Information through the DCB Bookstore.

Other Materials: Microsoft Office including Word, Excel and PowerPoint.

Course Objectives: It is expected that students will be able to:

Work Expectations:

Exams - Policies & Procedures:

Technology Required: Click here to view our technology required page.

 
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